In 2023, Pipfey publishd the Process & Workflow Automation Report, which describd how entrepreneurs and managers choose services and software to optimize team work.
According to the study, almost 2/3 of managers choose services basd on three parameters:
- safety,
- simple and clear interface,
- availability of integration.
This approach may seem rational. However, these three criteria are not enough to make a choice, especially if there are many to choose from.
The opportunity to use a free trial period makes brazil phone number list the choice of a service more conscious, but it also does not save you from mistakes. Often, it takes much more time to understand whether a product really suits a specific team to solve its problems.
To avoid the hassle of going through services, use our simple 5-point checklist. It contains a list of recommendations that will help you foresee all the nuances before and during the testing stage.
Step 1: List the Important Features Using the JTBD Framework
JTBD stands for Jobs to be Done. It is a formula usd by marketers.
To bring a product to market, it is important to understand where and how go is used in real projects what kind of work consumers are willing to pay for. For example, to sell a document storage app, it is important to show the user that it takes care of tidying up their paperwork. To sell a robot vacuum cleaner, it is important to show that it will relieve the buyer of some of the housework.
This framework can be usd in reverse: ask yourself what philippines numbers work you nee to do with the service. The resulting list of tasks will give you an idea of what the service should be like. If the proposd product can do 10 tasks not on the list and does not cover at least 1 task from it, then it neds to be changd. Don’t even start testing it.
Example
The team is face with the task of exchanging messages in different formats. To choose a messenger , you need a simple tool that will allow you to send each other audio recordings and text messages, as well as make video calls. At the same time, a messenger that has built-in AI tools will only complicate daily communication.