Give recipients Build relationships with customers by having conversations, rather than simply sending them notifications they can’t respond to. With SMS, you can use a virtual mobile number (VMN) that’s unique to your business and allows people to respond to your texts or message you directly.
Send with the appropriate frequency
It’s important to find the right frequency for sending SMS messages. Give recipients If you send them too frequently, you can irritate your subscribers, which may cause them to unsubscribe. On the other hand, if you don’t send enough text messages, they may poland whatsapp number data forget about you, which can lead to churn when you finally get back to them. Here are some tips for finding the right balance:
- Start with a lower frequency , e.g. sending 1-2 messages per month and gradually increase depending on how your subscribers respond.
- Ask them how often they want to hear from you.
- Segment your subscriber list and adjust your SMS frequency based on their preferences.
Don’t forget the post-purchase experience
If there’s one message that almost every customer black friday marketing calendar interacts with, it’s the order confirmation. Take advantage of this and add an SMS subscription option along with their order confirmation email.
Or, if your customer shops in person, have a sign at the point of sale or a business card that includes a QR code so people can quickly and easily subscribe to your SMS newsletter.
Let’s get started with your SMS subscription strategy
Emails can end up in spam, social media ads can be ignored, and direct mail can literally end up in the recycle bin. SMS, on the other hand, offers the opportunity to connect directly with customers and communicate with them one-on-one.
The first challenge is persuading them to aero leads opt in to receive your SMS communications. The best strategy is to use a combination of the strategies discussed in this blog.
Want to learn more about SMS as a channel and how to maximize its impact? Contact us!