Engage With Your Audience An invaluable element of your TikTok marketing strategy is interacting with your audience. You’ll continue to grow your audience as you look for new ways to engage with them.
On average, TikTok users spend about 95 minutes on the app daily, giving you a perfect opportunity to reach and engage with them.
5. The Potential to Go Viral
The TikTok algorithm doesn’t consider how middle east mobile number list many followers users have when distributing videos, so business accounts can potentially go viral with very few followers. According to Capterra’s data, “At least one in 10 small businesses using TikTok has gone viral on the app.” Millions of views are within reach for businesses that create great content and build on popular trends. TikTok’s algorithm suggests similar videos based on what user’s like and who they follow. It recognizes their tastes and preferences and cultivates related videos that appear on users’ “For You” page.
Tips to Go Viral on TikTok:
- Know your keywords – Unlike other apps, hashtags aren’t essential on TikTok, making your spoken and written keywords crucial to your video’s success.
- Include trending music and sounds – You’ll improve your chances of getting noticed by TikTok’s algorithm and landing on users’ “For You” pages if you include trending music and sounds in your videos.
- Include hashtag challenges – Including hashtag challenges how to promote an online store on a saas platform inspired by the current trend is another great way to go viral and engage with larger audiences.
- Make share-worthy content – This is one of the most crucial factors in going viral on TikTok.
Here are 3 types of content that compel people to share with their friends and followers:
- Funny/entertaining – Everyone loves tagging friends in memes and sending funny videos.
- Inspirational – If you can inspire someone enough to want to change their life or behavior, they’re likely to share it with others. Show your audience how to improve their health/life/looks, solve a problem, or something they need to enrich their lives.
- Educational – #LearnOnTikTok is a popular hashtag. What china numbers can you teach someone? If it’s interesting or unique, people will want to share it.
Read More: How TikTok Helped 4 Small Businesses
Bottom Line
TikTok is considered one of the most popular social media platforms. It can be a powerful marketing tool to grow brand awareness, sell products, and engage with your target audience.
So, what are you waiting for? Start creating some fun and compelling videos and see what kind of impact TikTok can have on the success of your business! If you’re feeling overwhelmed by the latest digital marketing trends, contact Impact Group Marketing today. We’d love to help with your marketing needs so that you can focus on your business.