Creating a website or online store is an important step for any business or project. One of the primary decisions is choosing a suitable CMS (Content Management System).
This is a program that helps manage, create and edit a website without programming knowledge. With its help, you can set up content management.
An online store should be convenient not iraq whatsapp data only for the consumer, but also for managers who will manage the placement of product items and the publication of news. In fact, choosing a CMS can be compared to choosing a place to open a store.
In this article, we will figure out which CMS to choose and what to rely on if you have no experience.
CMS Features
So, first, let’s find out what to look flash sales: impulse purchases good for e-commerce for when choosing a program: choose for a website
- installation cost. There are free and paid options;
- cost of maintenance. The more popular the program, the lower the maintenance costs will be, since there are many specialists on the market and many ready-made solutions for different tasks;
- choice of templates. Their availability will allow you to create an impressive website without expensive design development. There are also paid premium templates that provide the opportunity for very fine-tuning of the online store;
- Possibility of editing product cards. When comparing different CMS, pay attention to whether the functionality suits you and whether you can use it on your product. For example, complex household appliances require specifying a large number of parameters. All this should be picked up by the product filter and easily exported to a file;
- integration. How easy is it to link a website with 1C, CRM system, Yandex Market, payment acceptance systems and is there a possibility of verification using social networks;
- is there internal optimization for SEO. The choice of CMS for a website is strongly determined by this criterion, since it determines how easy it will be to gain organic traffic from search results.
Choosing a CMS
Defining the project needs. This is the cmb directory first and very important step in choosing a CMS for an online store. To do this, you need to answer several questions:
- What type of content will be placed on the website or online store?
- How many people will manage the content?
- What functionality is required (e.g. blog, forum, social media integration)?
- Does the project have security and scalability requirements?
- What level of technical expertise do you and your team have?
Analysis of the main CMS. After defining the requirements, you can begin to analyze the main programs on the market. We immediately divided them into free, conditionally free and paid.
Free CMS
OpenCart. Most often used in small online stores that are just starting out. The system is difficult to customize and has some security issues.
Advantages:
- It shows excellent results with a small number of product items (up to 100 pieces).
- Quick and intuitive installation.
- Convenient administrative panel.
- Almost any hosting will do.
- There is a possibility to set up SEO.
- Lots of great plugins (both paid and free).
WordPress and Woo Comer
It can be called a fairly popular website engine, which is used both in Russia and abroad. Initially, it was used as a blog organization system, but its convenience quickly found application in business. The CMS is great for a small product line, but does not open up well with large catalogs, since the load on the hosting will be too great. It is also well suited for blogs to corporate sites. Woo Come = is a large-scale plugin for WordPress that adds many online store functions to the site.
Advantages:
- Free.
- Popular. It is very easy to find all kinds of instructions, guides, scripts, plugins and additional modifications for this engine.
- There is integration with almost all popular services.
- Lots of free and paid templates.
- It is very easy to find a WordPress website maintenance specialist.
- There are many analytics tools that can help you determine how well your website is performing.
Drupal. The system is very popular abroad, as it has a large number of functions and has impressive “plasticity”. Unfortunately, support for such choose for a website will not be cheap, as it requires the work of highly qualified specialists. Suitable for large projects.
Advantages:
- Flexibility. Huge selection of apps, plugins and responsive platform.
- Developer Community: Drupal’s popularity provides access to a large database of modules and training materials.
- High safety standards.
- There are built-in tools for SEO optimization.
- Flexible content structure (easy to organize your own product system).